Final Cut Experiment
Colour Matching
Before ...
After..
Colour Masking / Pleasantville Effect
Research into existing Artists .
We decided to base our research around indie artists, who fit into the sub-genre of either indie rock or pop.
Hozier is a successful singer/songwriter From Ireland. His image is indie rock which is why I chose him in order to conduct further research into the indie image by analysing his website , CD cover and a magazine article.
Lewis Watson is a singer-songwriter from the Uk.His style of music is indie pop which is why i chose to do further research into him in order to see what elements he includes in his work to create this image of indie pop.
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The 1975 are a successful indie rock group in the UK.They have an alternative style compare to the majority of bands in the UK, helping them to create a unique indie image.
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TARGET AUDIENCE
Influencers living for the new and now – always changing and switched on to the next thing...
Leading Edge Tribes are proactive scene leaders that live for the new and now. From making music to curating club nights, publishing magazines to documenting the latest in cool online – these guys collaborate across Tribes, develop contacts, share ideas and set the agenda.
"Influenced by using ‘music as a fashion accessory’ this Tribe are motivated by being ahead of the curve (and their rival Leading Edge Tribes) on all the latest trends. This makes Indie Scenesters unpredictable, as fashion in every sense of the word becomes recyclable in this Tribe. True Indie Scenesters aren’t obsessed with brands in the conventional sense–well maybe a few (including Converse, Rough Trade and Vans) but they’re fashion leaders rather than followers, wearing anything from plain dark jeans and a V-neck one day to bright neons the next."
Planning
Mind Map created by shan_neal with GoConqr
Mind Map created by shan_neal with GoConqr
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